Mapping

Find out what makes AI recommend brands in your category

We reverse-engineer the criteria AI uses so you know exactly what drives recommendations.

Category Factors

What drives recommendations in your space

We analyze patterns across dozens of prompts to identify what AI prioritizes. Reviews, technical specs, press coverage, pricing, or use cases. This shows the exact criteria you need to meet to get recommended.

Brand Assessment

Why AI did or didn't recommend you

We test prompts where you should appear and diagnose why AI chose competitors instead. Missing proof points? Vague positioning? Lack of reviews? We identify the specific reasons you're being passed over.

Knowledge Probe

What AI actually knows about your brand

When we ask AI direct questions about your company, what does it say? We map its understanding of your products, positioning, and reputation to reveal gaps in how AI perceives you.

Our Playbook

Proven solutions to grow AI visibility

Increase visibility

Dominate AI search results with precise, strategic content optimization techniques

Improve engagement

Connect more effectively with AI-driven audience discovery and recommendation systems

Drive conversions

Transform AI insights into measurable business growth and strategic opportunities

Ready to transform your AI strategy?

Get personalized insights and unlock your brand's full potential in AI-driven search landscapes

FAQs

Everything you need to know about AI search optimization and brand visibility

How do you figure out what makes AI recommend brands?

How do you figure out what makes AI recommend brands?

Why does AI recommend my competitors and not me?

Usually it's one of three things: they have more reviews across platforms AI trusts, they've been cited by publications AI considers authoritative, or their website clearly explains what they do while yours is vague or corporate-speak. We test your brand directly to diagnose the specific gap.

What if AI doesn't know my brand exists at all?

That's common and fixable. It means you're missing the foundational signals AI needs; schema markup, review presence, media mentions, or clear content. The landscape analysis shows what competitors have that you're missing, which becomes your implementation roadmap.

Do different AI platforms use different criteria?

Yes and no. All platforms prioritize reviews, authoritative sources, and clear content, but the weighting differs. ChatGPT leans heavily on consensus across sources. Perplexity favors recent, cited content. Google AI Overviews prioritize sites with strong technical SEO. We test all of them.

How often do these recommendation criteria change?

The fundamentals stay consistent (reviews, authority, clarity), but emphasis shifts as platforms update algorithms. We retest your category quarterly to catch changes and update your strategy before competitors notice.

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Our experts are ready to provide personalized AI visibility insights